Meet Atoms, the minimalist startup shoes you’ll actually wear

More from: | TechCrunch |
0

Step aside, Allbirds. Atoms come in quarter-sizes you can mix-and-match. Emerging from stealth today in a TechCrunch exclusive, this shoe startup’s obsession with satisfaction allowed it to replace my Nikes. I’ve spent the last two months wearing Atoms every day. They’re the first sneaker classy-looking enough for semi-formal occasions, but that I can comfortably walk or even hike in for hours.

Here’s how Atoms is modernizing the footwear experience:

Pick your quarter-size, say 10.25, and Atoms sends you 10s, 10.25s,

(...)

Read full article » https://techcrunch.com/2018/06/14/atoms-shoes/


About | TechCrunch |

TechCrunch is a leading technology media property, dedicated to obsessively profiling startups, reviewing new Internet products, and breaking tech news.

»Twitter: @techcrunch »Facebook: @techcrunch