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Posted on October 12, 2018
Every QSR location has its regulars — the folks who stop by at appointed daily or weekly times — as well as more fickle customers, who visit because it was in the right place at the right time. For our analysis, we put those customers into two different categories. The single-location customer visits the same location of the same QSR, while multiple-location customers will visit the same QSR across many of that brand’s locations. With so many speedy and efficient dining options available today, however, one might expect that customers are unlikely to frequent a specific restaurant location. According to our latest
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PYMNTS.com is reinventing the way in which companies share relevant information about the initiatives that shape the future of payments and commerce and make news. This powerful B2B platform is the #1 site for the payments industry by traffic and the premier source of information about “What’s Next” in payments and commerce. C-suite executives, company founders, and investors turn to it daily for these insights, making the PYMNTS.com audience the most valuable in the industry. It provides an interactive platform for companies to demonstrate thought leadership, popularize products and, most importantly, capture the mindshare of global decision-makers. It’s where the best minds and best content meet on the web. Innovations in payments and commerce have become highly intertwined. PYMNTS covers every aspect from retail reinvention to the Internet of Things.