This tech company has a very, very unfortunate name

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KnowTechie is one of my favorite blogs. Earlier this week, it published a post about a super-cheap ‘smart’ RGB bias light from Chinese tech brand MINGER.

Yes, you read that right. MINGER.

It’s unfortunate the branding team at MINGER didn’t stop to Google it first, as MINGER is a rather cruel British insult. Here’s how Urban Dictionary defines it:

“Someone who was not just touched by the ugly stick at birth but was battered severely with it. Anyone who does not look better to you after several strong alcoholic drinks probably fits this category”

You get the idea. Other definitions are more explicit, and, dare I say, borderline unpublishable. Even by our standards.

I should point out that TNW has


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In 2006, founders Boris and Patrick were looking for a tech event to showcase their new startup. When they couldn’t find one that checked all the boxes they decided to host their own. As they were organizing things, they soon realized they needed somewhere to promote the conference, and that’s how was launched. It later became a blog and the result is what you are looking at right now.

TNW was started to bring insight, meaning—and every now and again, the lulz—to the world of technology. But we didn’t want to stop there. Today the company has grown from those two parts to four pillars that brought forth TNW News, TNW Deals, TNW Conference and Events, our new tech hub called TQ and Index, our market intelligence platform.

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