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Salesforce said on Monday that it’s merging with its independent philanthropic arm Salesforce.org. The CRM giant is paying $300 million for all shares of Salesforce.org, which will transition from a California public benefit corporation into a business corporation. The $300 million will go to the Salesforce.com Foundation, an independent nonprofit, and distributed philanthropically.
As part of the merger, Salesforce said it will create a new nonprofit and education vertical led by Salesforce.org CEO Rob Acker. The new business vertical will manage sales and marketing efforts for the Salesforce Customer Success Platform and also the development of new vertical-focused cloud apps for nonprofit, education and philanthropy organizations.
“Combining Salesforce and Salesforce.org into a new nonprofit and education vertical reinforces the strength of
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